Empowering business in Southeast Asia
Indonesia has the largest population in Southeast Asia, by far, and an e-commerce penetration that is still very low, making it one of the hottest e-commerce markets in the world. Attracting both global and local companies’ interests, Indonesia now has a fast-growing e-commerce scene poised to become a global powerhouse.
Fueled by the growing middle class, the fashion and garment industries are booming in Vietnam. With fierce competition between local and foreign companies, both in traditional retail and e-commerce, here is some information to navigate the market and understand fashion buyers’ consumer behaviors.
One of the most dynamic countries online in Southeast Asia, Malaysia is a very attractive market for e-commerce. A middle-income country with a digital population of more than 20 million people, Malaysia attracts appetites both from local and global companies interested in grabbing a share of its e-commerce market.
Through e-commerce, online travel booking or media, digital business is currently attracting a lot of interest in Southeast Asia. Set to grow to a total market size of US$ 200 Billion by 2025, the digital economy will expand through a host of startups that launch new technologies in the region’s most promising countries.
With a growing connectivity and a large population that is extremely active online, Indonesia is one of the world’s leading countries for the use of digital technologies. Through Internet, mobile, e-commerce or social media, digital in Indonesia is a very attractive market both for its size and growth potential.
Often considered to hamper traditional stores, the development of e-commerce can sometimes actually reinforce them. This infographic summarizes how online and offline commerce grow together in Singapore, pushing shops and malls to provide an enhanced, “omnichannel” experience to consumers.
With the world’s third-largest population and a comparatively low, but growing, Internet connectivity, Southeast Asia is an upcoming market of interest for e-commerce. Still in its infancy, the ASEAN e-commerce market presents many growth opportunities for businesses ready to face its challenges.
The coupon and promotions company Flipit has recently entered the Singaporean, Malaysian and Indonesian markets. With a growing footprint in ASEAN, they share some insights on e-commerce and m-commerce in the region from a European perspective, highlighting particularities and local innovations in ASEAN markets.
Internet has brought a revolution, enabling virtually anyone to create an online business and reach a large consumer population easily. Thanks to the shift towards online shopping, businesses of all sizes can now compete against bigger traditional companies and quickly grab a large market share on Internet.
The Philippines is an attractive market of 100 million people with little e-commerce penetration and an optimistic perspective on the ASEAN integration. Nevertheless, the Philippines presents certain peculiarities and challenges for local and foreign companies to tackle if they want to tap into the country’s great potential.