Empowering business in Southeast Asia
Rapid economic growth and fast changing behaviors are two factors that foster the empowerment of female consumers in Asia. This report presents how the rising income of women and their increasing independence to use it are making them a very attractive segment for retailers and particularly, online retailers.
Malaysians are well versed in the use of mobile devices, Internet and social media, with high Internet and mobile penetration, and proficiency with social media. Among the leaders in Southeast Asia both in terms of volume and intensity of use, Malaysia has a strong potential to develop activities and business online.
Though Singapore is a rather small country in Southeast Asia, when it comes to mobile devices, Internet, social media and e-commerce, Singaporeans are some of the most active users in the region and the world. With such a mature digital market, Singapore has become a global hub and a regional capital for tech companies.
Part of the series of reports on the dynamic sectors of Asia, the Economist Intelligence Unit provides us with another great report on the state of the retail and wholesale sector. Evaluating the importance of Asia and outlining promising opportunities, this business barometer presents an exciting view for retailers and wholesalers.
Presentation that details the characteristics, needs and concerns of online sellers in Malaysia. All those interested in learning more about the profiles of online sellers, such as developers and marketers for online shops will find crucial elements to learn more about the requests of current and future online merchants.
This very well designed presentation details the consumer behavior and profiles of online shoppers in Malaysia. Anyone interested in the demand side of the Malaysian e-commerce landscape will find very useful and interesting data to grasp the preferences, psychology and uses of online buyers of Malaysia.