With the largest digital population is Southeast Asia, Indonesia gathers a vibrant community of local and foreign bloggers in diverse themes. The following Top 50 blogs from Indonesia regroups the most popular blogs from thought-leaders and trendsetters in Indonesia, both in Indonesian and English.
In the same manner as for broader business in Indonesia, digital users in Indonesia must primarily be engaged in Indonesian language to reach the country’s larger audiences. In opposition to other countries of the region which primarily use English, many of the most popular blogs are published in Indonesian, with some blogs in English from expats or English-speaking Indonesian.
Whatever the language, the array of themes of popular blogs are very diverse. The usual successful themes of travel, food, beauty, fashion, tech and business/money are obviously well represented, but certain Indonesian specificity also manifest in a few popular blogs, such as motorcycles or singing birds.
For those who would like to go further and plan to expand their blog or business through Internet, consider buying our spreadsheet of 400 top blogs of ASEAN-5 to easily find partners for influencer marketing and SEO.
List of the Top 50 blogs from Indonesia
After carefully combing more than 130 blogs from various themes and industries with the method detailed below, here are the results of the most popular blogs from Indonesia. They are primarily blogs from single authors, but the most popular ones often have multiple others.
Whether in Indonesian or English, or both, they collect personal opinions and/or tips for a unique or multiple themes, with a niche focus or targeted to mass audiences. The obvious dichotomy is that blogs in Indonesian are almost entirely targeted to Indonesian people, while those in English aim at other markets as well as the local expat and English-speaking community.
Each blog’s main themes have been added to make the list more user-friendly and help you learn about blogs that correspond to your interests… or the product or service you might want these influencers to talk about.
Note that this post is part of a series on top blogs in Southeast Asia:
- Top 50 Blogs from Malaysia
- Top 50 Blogs from Singapore
- Top 50 Blogs from the Philippines
- Top 50 Blogs from Thailand
1. Dailysocial
Themes: tech, gadgets, gaming – Note: blog written primarily in Indonesian with an English section
Facebook: dailysocial
Twitter: dailysocial
Instagram: dailysocial
Youtube: dailysocial
Estimated monthly traffic: 2,090,000 !!
Total social media community: 162,100
2. Traveling Yuk
Themes: travel, food
Facebook: travelingyuk
Estimated monthly traffic: 1,020,000 !
Total social media community: 1,798,000 !
3. Iwanbanaran.com
Themes: motorcycles, racing
Facebook: iwanbanaranblog
Twitter: iwanbanaran
Instagram: iwanbanaranblog
Youtube: iwanbanaranblog
Estimated monthly traffic: 1,740,000 !
Total social media community: 344,600
4. Klub Burung
Themes: birds, birds singing contests
Facebook: BurungFB
Twitter: OmKicau
Estimated monthly traffic: 1,550,000 !
Total social media community: 189,500
5. Blog Dokter
Themes: health, nutrition
Facebook: blogdokter
Twitter: blogdokter
Instagram: blogdokter
Estimated monthly traffic: 313,000
Total social media community: 1,870,700 !
6. Benablog.com
Themes: tech, social media
Facebook: benakribo
Twitter: benakribo
Instagram: benakribo
Youtube: benazio
Estimated monthly traffic: N/A
Total social media community: 1,933,000 !
7. Reservasi Blog
Themes: travel
Facebook: reservasidotcom
Instagram: reservasicom
Estimated monthly traffic: 645,000
Total social media community: 136,900
8. Tips Pintar
Themes: tech, gadgets, gaming
Facebook: selalulebihtau
Instagram: tipspintarcom
Youtube: TipsPintar
Estimated monthly traffic: 516,000
Total social media community: 241,000
9. Shitlicious
Themes: motorcycles, travel, lifestyle
Facebook: shitliciousdotcom
Twitter: shitlicious
Instagram: shitlicious
Youtube: nyinx2
Estimated monthly traffic: 84,000
Total social media community: 1,082,100 !
10. Jakarta 100 Bars
Themes: nighlife, travel – Note: blog written in English
Facebook: jkt100bars
Estimated monthly traffic: 430,000
Total social media community: 300
11. Elle & Jess
Themes: fashion, beauty, lifestyle – Note: blog posts written in both English and Indonesian. Instagram and Twitter followers of Elle and Jess added in the total community.
Facebook: ellejess
Twitter: Elle – Jess
Instagram: Elle – Jess
Youtube: hompimpagambreng
Estimated monthly traffic: N/A
Total social media community: 461,300
12. Anakjajan.com
Themes: food, travel, lifestyle – Note: blog written in English
Facebook: anakjajan.diary
Twitter: AnakJajan
Instagram: anakjajan
Estimated monthly traffic: 75,000
Total social media community: 299,700
13. Andra Alodita
Themes: beauty, travel, parenting
Twitter: alodita
Instagram: alodita
Youtube: alodita
Estimated monthly traffic: 95,000
Total social media community: 254,400
14. Pergi Dulu
Themes: travel
Facebook: pergidulu
Twitter: PergiDulu
Instagram: pergidulu
Estimated monthly traffic: 163,000
Total social media community: 105,700
15. TeknoJurnal
Themes: tech, startups
Facebook: TeknoJurnal
Twitter: teknojurnal
Estimated monthly traffic: 189,000
Total social media community: 36,400
16. Team Touring
Themes: food, travel
Facebook: teamtouring
Estimated monthly traffic: 203,000
Total social media community: 7,400
17. Miharu Julie
Themes: beauty, travel – Note: blog written with some posts in English some in Indonesian
Facebook: MiharuJulieBlog
Twitter: MiharuJulie
Instagram: miharu.julie
Estimated monthly traffic: 143,000
Total social media community: 97,700
18. Jauhari.net
Themes: tech, gadgets
Facebook: JauhariNET
Estimated monthly traffic: 185,000
Total social media community: 12,00
19. Cheryl Raissa
Themes: beauty, lifestyle
Instagram: cherylraissa
Youtube: chereal93
Estimated monthly traffic: 59,000
Total social media community: 241,000
20. Eat and Treats
Themes: food, travel, lifestyle – Note: blog written in English
Twitter: stanislaushans
Instagram: eatandtreats
Estimated monthly traffic: 69,000
Total social media community: 206,500
21. Sasyachi
Themes: beauty
Facebook: hellosasyachi
Twitter: sasyachi
Instagram: sasyachi
Youtube: sasyachi
Estimated monthly traffic: 104,000
Total social media community: 117,100
22. Sugeng.id
Themes: blogging, social media
Facebook: sugengblogger
Twitter: massugengblog
Estimated monthly traffic: 126,000
Total social media community: 20,000
23. Hot Chocolate & Mint
Themes: fashion, lifestyle – Note: blog written in English
Twitter: dianarikasari
Instagram: dianarikasari
Youtube: dianarikasari
Estimated monthly traffic: N/A
Total social media community: 268,600
24. Blogodolar
Themes: digital marketing
Instagram: herman.yudiono
Estimated monthly traffic: 123,000
Total social media community: 1,900
25. MyTipsCantik
Themes: beauty, lifestyle – Note: blog written with some posts in English some in Indonesian
Twitter: MyTipsCantik
Instagram: harumips
Youtube: TipsCantik
Estimated monthly traffic: 51,000
Total social media community: 140,000
26. Seuramoe Liza
Themes: travel, health
Twitter: LizaFathia
Instagram: lizafathia
Estimated monthly traffic: 115,000
Total social media community: 11,400
27. Indonesia Expat
Themes: expat life, news, business – Note: blog written in English
Facebook: Indonesia.Expat
Twitter: Indonesia_Expat
Instagram: indonesiaexpat
Estimated monthly traffic: 80,000
Total social media community: 80,700
28. Backpack Story
Themes: travel
Facebook: backpackstory
Twitter: arievrahman
Instagram: arievrahman
Estimated monthly traffic: 87,000
Total social media community: 66,200
29. Silver Treasure
Themes: beauty, blogging
Instagram: nindyz
Estimated monthly traffic: 109,000
Total social media community: 1,100
30. Vani Sagita
Themes: beauty, lifestyle
Instagram: vanisagita
Estimated monthly traffic: 106,000
Total social media community: 2,100
31. Wira Nurmansyah
Themes: travel
Facebook: WiraNurmansyah
Twitter: wiranurmansyah
Instagram: wiranurmansyah
Estimated monthly traffic: 97,000
Total social media community: 16,400
32. Startup Bisnis
Themes: startups, business
Facebook: StartupBisnis
Twitter: StartupBisnis
Estimated monthly traffic:
Total social media community: 208900
33. Medianers
Themes: health, nursery, midwifery
Facebook: Medianers
Instagram: medianers
Estimated monthly traffic: 100,000
Total social media community: 2,300
34. Chocky Sihombing
Themes: travel
Twitter: chockysihombing
Instagram: chockysihombing
Estimated monthly traffic: 94,000
Total social media community: 2,400
35. Inijie
Themes: food, lifestyle
Instagram: inijie
Estimated monthly traffic: 52,000
Total social media community: 83,200
36. Talkative Tya
Themes: beauty, lifestyle
Twitter: atisatyaarifin
Instagram: atisatyaarifin
Estimated monthly traffic: 88,000
Total social media community: 5,300
37. Janine Intansari
Themes: beauty, lifestyle – Note: blog written in English
Instagram: janineintansari
Youtube: JanineIntansari
Estimated monthly traffic: N/A
Total social media community: 179,000
38. Discover your Indonesia
Themes: travel – Note: blog written in English
Facebook: hellofirsta
Twitter: hellofirsta
Instagram: hellofirsta
Estimated monthly traffic: 79,000
Total social media community: 11,600
39. Dzofar
Themes: graphic design, travel, lifestyle
Twitter: dzofar
Instagram: dzofar
Estimated monthly traffic: 78,000
Total social media community: 8,900
40. Isnuansa
Themes: blogging, parenting, lifestyle
Facebook: isnuansa
Twitter: isnuansa
Instagram: dianawahyudi
Estimated monthly traffic: 78,000
Total social media community: 8,600
41. Pinastika
Themes: beauty, lifestyle
Facebook: dewieaprillia.pinastikablog
Twitter: dewieaprillia
Instagram: dewieaprillia91
Estimated monthly traffic: 78,000
Total social media community: 3,600
42. Catperku
Themes: travel
Facebook: catperku
Twitter: catperku
Instagram: catperku
Estimated monthly traffic: 55,000
Total social media community: 42,400
43. Lizzie Parra
Themes: beauty, lifestyle
Facebook: Lizzie-Parra
Twitter: bylizzieparra
Instagram: bylizzieparra
Estimated monthly traffic: N/A
Total social media community: 149,300
44. Rzwdanti.com
Themes: beauty
Instagram: rzwdanti
Estimated monthly traffic: 74,000
Total social media community: 1,200
45. Leeviahan
Themes: beauty
Facebook: Leeviahan
Twitter: leeviahan1
Instagram: leeviahan
Estimated monthly traffic: 62,000
Total social media community: 24,800
46. Glowlicious.me
Themes: beauty, travel, parenting
Twitter: glowliciousme
Instagram: glowliciousme
Estimated monthly traffic: 65,000
Total social media community: 3,600
47. Xiao Vee
Themes: beauty, travel, lifestyle
Facebook: XiaoVeeBlog
Twitter: XiaoVee_
Instagram: shelvi0320
Estimated monthly traffic: 57,000
Total social media community: 5,700
48. Foodnote Stories
Themes: food, travel
Instagram: foodnotestories
Estimated monthly traffic: N/A
Total social media community: 118,000
49. Safira Nys
Themes: beauty, food
Instagram: safiranys
Estimated monthly traffic: 56,000
Total social media community: 2,200
50. eBlush
Themes: beauty
Facebook: eblushindonesia
Instagram: eblushid
Estimated monthly traffic: 51,000
Total social media community: 5,900
Top bloggers from Indonesia on Twitter
So here is the complete lsit of top 50 blogs from Indonesia. To help you stay informed on their activities, we created a Twitter list to regroup their Twitter profiles (when available) together with some other top bloggers from Indonesia active on Twitter.
You can check what they are up to and follow the whole list to keep in touch with them all at once. Of course, don’t forget to follow @ASEANUP too! 🙂
Indonesia’s top blogs selection criteria
Though the highest ranking blogs and websites in many “top” lists are often legitimate, when a single tool is used to rank these websites the middle and lower ranking ones are often not the most relevant, because of the inherent characteristics of the tool used. That’s why the previous list has been created by carefully selecting the 50 most influential blogs from Indonesia through a combination of well-established tools for digital marketing.
Note that a few popular Indonesian blogs have been left out because they talk about political or religious topics which are not relevant to business.
Domain authority and estimated monthly traffic
First, a shortlist of 130 blogs with recent updates was created by screening 250+ of the most prominent blogs in Indonesian and English through MOZ’s Domain Authority and SimilarWeb’s monthly estimated traffic as of March 2018.
Only blogs with high domain authority or estimated traffic were generally kept, but several blogs, especially in Indonesian, do not have a reliable Domain Authority or traffic estimation, so these results were mitigated with the total social media community.
Total social media community
The social media community on Facebook, Instagram, Twitter of each blog in the shortlist was recorded when they were above 1,000 followers, and Youtube when it was above 5,000 followers. These communities were added to create a “total social media community” for each blog and indicate the general popularity of the blog/blogger on social media.
This was important to rank blogs the middle and end of the list, as some of their estimated traffic scores were unavailable, even though they often gather large online communities of tens of thousands.
Final ranking
Finally by combining SimilarWeb’s estimated monthly traffic (weighed 2) and the total social media community (weighed 1) for each blog, the shortlist was ordered from the most to least influential. The top 50 blogs obtained through these aggregated criteria were finally retained to ensure the most relevant references and measure blogs through their relative influence in one useful list.
What do you think about our top blogs from Indonesia? Was this list useful to you? Did we miss any influential blog? Leave your comments below!
what is the basic determination for this list of 50 popular blogs in indonesia?
Hi,
Do you mean the criteria for selection and ranking?
It is detailed in the last part of the article “Indonesia’s top blogs selection criteria”.
Cheers
Thank you so much for including me in the top 50! I’m soooo proud and happy.
I have further information about my blog:
My facebook page is: facebook.com/ndofans and it 3,514 followers.
I have personal facebook account too: facebook.com/dzofar and it has 6319 followers.
Hi,
Congratulations to you!
We made the choice to only refer to Facebook pages, no personal accounts. However, we could not include your Facebook page because access seems to be restricted and we cannot see it.
Is it only allowed for people in Indonesia?
Cheers
Dear aseanup,
Zenius Blog is probably one of the highest traffic blog in Indonesia.
https://www.zenius.net/blog
by April 2018 it has :
2,500,000++ pageviews
2,100,000++ unique sessions.
997,000++ social media community
However, the blog was part of the main web which is zenius.net. You can contact me for more info about zenius.
Regards,
Glenn Ardi
Zenius Blog Editor
Hello, please update soon, because there are many amazing new blogs appearing in Indonesia
Do you know dolanyok.com
I want my blog also listed there 🙁 hehe
I want my blog also listed there too hahaha.. ntah kapan
the list of sites is very inspiring. hope one day my blog entered the list. congratulations
Could we know what the evaluation criteria are like? The problem is, in my opinion, that there are still many other blogs with high traffic, but they may not be highlighted here.
Hi,
You may find details about the selection in the bottom section “Indonesia’s top blogs selection criteria”.
Cheers
Thanks for sharing.
hoping my blog listed here 🙂
This is a great website, it’s pretty good for finding inspiration there.