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Southeast Asia has been a top international travel destination for years. But the growing income now also make the Southeast Asian market an important source of tourists within the region and beyond. Travel interest of Singaporeans, Malaysians and Indonesians are here highlighted by their online search.
Malaysia is a leader in Southeast Asia in number of tourists arrivals each year. Advertising the country’s tourism, the official campaign “Malaysia Truly Asia” broadcasts a range of beautiful videos to help promote its beauty, culture and activities and reach the general public, but also help tourism agencies and professionals.
Through e-commerce, online travel booking or media, digital business is currently attracting a lot of interest in Southeast Asia. Set to grow to a total market size of US$ 200 Billion by 2025, the digital economy will expand through a host of startups that launch new technologies in the region’s most promising countries.
In Southeast Asia, Singapore stands out as a place of modernity and delightful lifestyle experiences. To develop tourism, the Singaporean government communicates through its “Your Singapore” campaign, notably publishing videos that promote the country through a personal, creative and original approach.
Vietnam aims at developing awareness on its “Timeless Charm” to attract regional and international tourists. To help promote the country and its underrated attractions, the Vietnam National Administration of Tourism has created some videos that can help tourism agencies and travel professionals offering trips to Vietnam.
Thailand has long stood as a leading destination in Southeast Asia for tourists from all around the world. To promote “Amazing Thailand”, the official communication campaign gathers a large array of beautiful videos to help tourism agencies and professionals and inform the general public.
The official campaign to promote tourism in Indonesia clearly has set a new standard to bring visitors in “Wonderful Indonesia”. Through a series of very high quality videos on the different parts of the archipelago, it produces means to attract tourists and facilitate the communication of travel agencies and tourism professionals.