Finance is a very hot industry in the Asia-Pacific region. As people looking for financial services, insurances, credits or investments search for information on the internet, their online behaviors are keys to understanding consumers trends. This dashboard will greatly help marketers of the financial industry in ASEAN and APAC.
Digital advertising: AdWords CPC in ASEAN countries
Online advertising is an easy and efficient means to reach new customers in Southeast Asia. However, the cost-per-click – CPC – varies greatly between the different ASEAN countries, and it should therefore be evaluated properly by people planning how to spend their marketing budget or monetizing their websites.
Monitoring travel trends in Asia-Pacific [tool]
Tourism is a major sector throughout the Asia-Pacific region. As people planning their next vacation search more and more for information on the Internet, their behaviors online become the key to understanding where customers will go next. This dashboard will greatly help marketers of the tourism industry in ASEAN and APAC.
Infographic on travel trends in Southeast Asia
Southeast Asia has been a top international travel destination for years. But the growing income now also make the Southeast Asian market an important source of tourists within the region and beyond. Travel interest of Singaporeans, Malaysians and Indonesians are here highlighted by their online search.