Southeast Asia

AdWords CPC in ASEAN countries

Digital advertising: AdWords CPC in ASEAN countries

Online advertising is an easy and efficient means to reach new customers in Southeast Asia. However, the cost-per-click – CPC – varies greatly between the different ASEAN countries, and it should therefore be evaluated properly by people planning how to spend their marketing budget or monetizing their websites. Continue reading

ASEAN management model

Enhancing management and leadership in ASEAN [report]

With the rapid growth of the region, companies in Southeast Asia face various challenges to manage their operations and lead their teams. The following presentation draws on the experience of many CEOs in ASEAN to assess these challenges, propose methods to tackle them successfully and prepare for the future. Continue reading

UNESCO World Heritage Sites in Southeast Asia

The 37 World Heritage Sites in Southeast Asia [photos]

Southeast Asia is a culturally rich and diverse region counting numerous sites classified by the UNESCO in the World Heritage of Humanity. With some of the world’s most famous sites like Angkor Wat in Cambodia or Ha Long Bay in Vietnam, Southeast Asia is home to 37 wonderful sites that stand out for their natural or cultural value. Continue reading

Southeast Asia travel trends

Infographic on travel trends in Southeast Asia

Southeast Asia has been a top international travel destination for years. But the growing income now also make the Southeast Asian market an important source of tourists within the region and beyond. Travel interest of Singaporeans, Malaysians and Indonesians are here highlighted by their online search. Continue reading

Southeast Asia talent trends 2016

Insights on candidates and hiring in Southeast Asia [report]

The Southeast Asian workforce is now primarily made up of a new generation. With different habits and aspirations from their parents the “Millenials” also bring a shift in the way they approach their careers and their job hunting practices. At a time of change in Southeast Asia, here are some insights on how to attract and hire them. Continue reading