Empowering business in Southeast Asia
Rattan is a vine that grows upon large trees in the rainforests of Indonesia. Traditionally used as a woven material for daily life objects and handicraft, it is now also utilized to create socially responsible modern products. These new applications help preserve the rainforests and local communities livelihoods in Indonesia.
The production of palm oil, widely used in the alimentary and cosmetic industries, heavily impacts the environment but also brings good revenues to the cultivators. To try and develop a sustainable production of palm oil, WWF created a label for environmental-friendly production and raises awareness, notably through this video.